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News
New!

Wash, reimagined.

Corner Office. Green Room. Our signature body wash fragrances are back—same worlds, new names, now in upgraded formulas and packaging for wash 2.0. Inspired by late-’70s soft power and spaces that linger in memory.

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In partnership with Brooklinen.

Rituals for better sleep and closer connection.

Sleep and sex: simple pleasures that shape how we rest, recover, and relate. In partnership with Brooklinen, we explore how these intertwined rituals nurture balance, intimacy, and the body’s natural rhythm.

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Now on View.

Modern Sex: 100 Years of Design and Decency.

Co-curated by our founder, Éva Goicochea, and Dakota Johnson, the exhibit traces a century of changing attitudes toward pleasure, privacy, and design. Now open at the Museum of Sex—an invitation to explore the art of modern intimacy.

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“redefining the sex essentials industry for modern consumers.”

- forbes

“maude is a gender neutral brand that wants to make sex products accessible, inclusive, and well, just really damn beautiful.”

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"favorite wellness brand maude just launched a sex toy for couples"

Refinery29 — September 2023

award winning lineup.

"the woman-run sex line promising good vibes for all."

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on soak no. 1

“Perfect for some much-needed me-time or joint baths—the scent is intoxicating either way.”

award winning lineup.

“It's hard not to be a big fan of wellness brand Maude; its products are natural and smell fantastic.”

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award winning lineup.

“Redefining the sex essentials industry for modern consumers.”

"maude is the Rolls Royce of libido gummies."

Forbes — December 2022

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