"Let’s analyze their condoms, for example. The packaging alone is changing the game—each condom is in an easy-to-open “buttercup” package, with the tip always facing up so you know how to put it on—making the experience incredibly simple and foolproof. (Why has no one thought of that before?!) But once open, the condoms are extraordinary: free from harmful chemicals, spermicide, and fragrance—as to prevent any irritation for all persons involved. And of course, safety is first and foremost, but don’t worry because each condom is electronically triple-tested for safety."